A podcast discussing news of note in iOS Development, Apple and the like.

#196: Faust had it easy.

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Getting an app ready for day one of an iOS/device launch is impossible to do right. As a developer you have a variety of options available for how you approach it, none of which are perfect.

Trade Offs:

  • App Review
  • Marketing (good and bad)
  • Bugs and Issues
  • Helpdesk load
  • New features and their worth
  • Wasted effort


  • As ready as you’ll ever be: Work feverishly, battling through buggy betas and API changes to be as possibly ready as possible for the estimated release date.
  • Measured compatibility: Just make sure it doesn’t break
  • Kinda ready: Keep an eye on the changes, have plans in place for basic compatibility begin in earnest once bugs are fixed
  • Wait and See: Wait until you have all the information before you really start